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    1 x 60 minutes

A LEGO Journey to the East

Embark on a journey with LEGO as the Danish company attempt to move the interlocking brick phenomenon East towards China for the first time. With unprecedented access, we follow an international team of designers as they construct an ambitious new range rooted in Chinese culture. But with so much to learn about the traditions, heritage and values, will they be able to successfully adapt to this 3000-year-old civilisation and finally crack the Eastern market?

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